Medical congresses & conferences Archives – Page 4 of 5

How poorly designed slide decks can have devastating consequences in the pharma industry

July 16, 2020/in Scientific slide decks, Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training /by Thomas Frei

If you work in pharma, you’ve probably seen cluttered, text-heavy PowerPoint presentations. The kind of decks that make you squint to read the miniscule axis labels and make you strain to follow the logically incoherent structure, only to give up after the third slide.

Understanding the concept of an anti-tumor vaccine

July 6, 2020/in Scientific slide decks, Medical congresses & conferences, Medical affairs & medical marketing /by Anita Kunert

In today’s episode of our series “How to make complex medical science accessible”, we will show how we turned a complex immunological cascade set off by an anti-tumor vaccine into an easily understandable step-by-step sequence in PowerPoint.

How to build better slide decks

June 17, 2020/in Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training, Scientific slide decks /by Thomas Frei

Today we explore the simple, practical, concrete steps you can take to develop more effective and engaging slide decks for scientific communication.

Stress response physiology

April 23, 2020/in Scientific slide decks, Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training /by Stefan Wolf

In today’s episode of our series “How to make complex medical science accessible,” we would like to use an example to show how to turn a complex slide about physiological processes in the human brain into an easily understandable animation sequence in PowerPoint.

Escape Mechanisms Slide Deck

February 24, 2020/in Scientific slide decks, Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training /by Stefan Wolf

Today we will look at how to get the most out of scientific slide decks in the pharmaceutical and biotech industry. Over the past 20 years we have seen scientific slide decks almost every day.

Telling a visual story using a scientific slide deck

November 24, 2017/in Medical affairs & medical marketing, Medical learning & training, Scientific slide decks, Medical congresses & conferences /by Colin Korell

Scientific slide decks, mostly implemented in PowerPoint, play many important roles in medical affairs:
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Visual storytelling – the fast lane into the minds of your target group

May 11, 2017/in Medical animation and explainer videos, Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training /by Thomas Frei

Your messages constantly compete with a host of other information, bombarding your target group daily. As a result, the following rule applies: Read more

Visual storytelling – fast sketch

February 12, 2017/in Medical congresses & conferences, Medical affairs & medical marketing, Medical animation and explainer videos /by Stefan Wolf

Over the past two to three years, there has been a huge increase in the use of Fast Sketch animation to convey explanations and information. Read more

Storyboard – the basis of any animation

May 2, 2016/in Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training, Medical animation and explainer videos /by Stefan Wolf

The storyboard is one of the most important work components for clients. Developed in close cooperation between medical and creative experts with years of experience, it contains the content of your story and shows how it will be displayed in the final film. Read more

Communicating complex content clearly with animated infographics

October 30, 2015/in Illustrations & infographics, Medical congresses & conferences, Medical affairs & medical marketing, Medical learning & training /by Stefan Wolf

If you need to take in a lot of information within a short space of time, you cannot afford to delve into complicated tables or long scientific papers. Read more