How to build better slide decks
Today we explore the simple, practical, concrete steps you can take to develop more effective and engaging slide decks for scientific communication.
Stress response physiology
In today’s episode of our series “How to make complex medical science accessible,” we would like to use an example to show how to turn a complex slide about physiological processes in the human brain into an easily understandable animation sequence in PowerPoint.
Escape Mechanisms Slide Deck
Today we will look at how to get the most out of scientific slide decks in the pharmaceutical and biotech industry. Over the past 20 years we have seen scientific slide decks almost every day.
How a clear structure helps to achieve a precise comparison
Today’s slide compares two carbohydrate structures used to formulate iron-replacement therapies. The original slide gives a lot of information on the differences between the two structures and what that means, but there is no clear graphic structure showing a comparison.
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Telling a visual story using a scientific slide deck
Scientific slide decks, mostly implemented in PowerPoint, play many important roles in medical affairs:
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Visual storytelling – fast sketch
Over the past two to three years, there has been a huge increase in the use of Fast Sketch animation to convey explanations and information. Read more
Visual storytelling – the fast lane into the minds of your target group
Your messages constantly compete with a host of other information, bombarding your target group daily. As a result, the following rule applies: Read more
Storyboard – the basis of any animation
The storyboard is one of the most important work components for clients. Developed in close cooperation between medical and creative experts with years of experience, it contains the content of your story and shows how it will be displayed in the final film. Read more
Communicating complex content clearly with animated infographics
If you need to take in a lot of information within a short space of time, you cannot afford to delve into complicated tables or long scientific papers. Read more
Useful technology or marketing gag? – virtual reality in pharma and biotech
Virtual reality is an unmistakable new trend in the pharma and biotech industries. Wikipedia defines it as “immersive multimedia or computer-simulated life” that “replicates an environment that simulates physical presence in places in the real world or imagined worlds.” Read more