Visual storytelling – fast sketch
Over the past two to three years, there has been a huge increase in the use of Fast Sketch animation to convey explanations and information. Read more
Storyboard – the basis of any animation
The storyboard is one of the most important work components for clients. Developed in close cooperation between medical and creative experts with years of experience, it contains the content of your story and shows how it will be displayed in the final film. Read more
Useful technology or marketing gag? – virtual reality in pharma and biotech
Virtual reality is an unmistakable new trend in the pharma and biotech industries. Wikipedia defines it as “immersive multimedia or computer-simulated life” that “replicates an environment that simulates physical presence in places in the real world or imagined worlds.” Read more
Less is more – the key to success: interactive applications vs. films
Both interactive tablet applications and conventional films (incl. brand story, mechanism of action, mode of disease and study results) are very effective tools in their own right and both have their advantages and disadvantages. Read more
Behind the scenes at CAST PHARMA
Our clients visit us regularly to discuss projects, exchange experiences, and see how we work firsthand. It is especially fascinating for them to look over the shoulder of a 3D animator and observe the creation of a 3D animation live. Read more
How much does a mode-of-action animation cost?
In our day-to-day work we are often asked “How much does a mode-of-action animation cost?” and “How much do you charge for one minute of animation?” Of course, there is no one answer to these questions. The cost of a project depends on a variety of factors, including: Read more